Furniture retailer Wayfair is expanding into the Mountain West, announcing Denver will the location of its fourth brick-and-mortar store in the U.S.
The new 140,000-square-foot location, set to open by late 2026, will cover two floors and will feature 19 departments, including furniture, housewares, appliances, mattresses, florals, decor and dedicated areas for design services.
The new store will be at The Shops at Northfield, which is owned and managed by Stockdale Capital Partners, a private equity firm based in Los Angeles.
The building used to be a Macy’s, before closing its doors earlier this year. Major retailer JCPenney also exited the shopping center in late May.
“We’re thrilled to partner with Wayfair as part of the transformation of The Shops at Northfield,” said Jeff Bhathal, co-head and managing director, retail at Stockdale Capital Partners.
Many items are available to purchase and take home, however, larger products like sofas, shuffleboard tables and dining sets can be shipped through Wayfair’s delivery service.
Denver customers will also be able to relax at The Porch, an all-day café serving food and a variety of beverages
“As we expand our physical retail footprint into new regions across the U.S., we remain focused on delivering an exceptional shopping experience that brings the best of Wayfair to life,” said Liza Lefkowski, vice president of merchandising and stores at Wayfair.
Known primarily as an online retailer, Wayfair opened its first brick-and-mortar store in Wilmette, Ill., in May 2024 and is now expanding its physical locations. Denver marks its third location announced this year, alongside new stores in Atlanta and Yonkers, N.Y.
The lease transaction was represented by Erik Christopher, with Tami Lord and Tony Pierangeli at SRS Real Estate Partners, and Matt Curtin with Newmark.
Founded in 2002 and headquartered in Boston, Wayfair generated $11.9 billion net revenue for the 12 months ending March 31.
The company maintains offices across North America, Canada, Ireland, India, China and Europe, according to its website.
Wayfair’s family of brands include Wayfair, Joss & Main, AllModern, Birch Lane, Perigold and Wayfair Professional.
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